Pole Star:
Pole Star is a navigational reference point to guide their ships through the seas. Similarly, You Go Beyond is the Pole Star of HR Services, providing a reliable and trustworthy source of guidance for companies navigating the complex world of HR. The Pole Star also represents stability, consistency, and dependability, which are important qualities for You Go Beyond.
Askterisk:
In printed materials, an asterisk is often used to indicate a footnote or additional information that elaborates on a point made in the main text. You Go Beyond plays a similar role in the business world, providing valuable insights and explanations to help other companies understand the best practices. The asterisk also represents knowledge, intelligence, and curiosity, which are key attributes of You Go Beyond's team.
Arrow:
An arrow is a universal symbol of direction, progress, and movement. You Go Beyond uses its expertise to help other companies move forward and achieve their goals. The arrow also suggests a sense of purpose, ambition, and determination, which are values that You Go Beyond embodies in its approach to HR Services. The arrow can also evoke a sense of adventure, exploration, and discovery, which reinforces You Go Beyond's brand promise of going beyond the expected.
