When we get too caught up in the busyness of the world, we lose connection with one another and ourselves. DO is a mindfulness app that helps us stay in the present and focus on making ourselves better by encouraging us to say, hear and do good things that will make us feel good eventually. For this app, we designed a logo system that includes and adapts the 4 actions of the app - Say, Hear, Feel: DO. Keeping these in mind, we designed the merchandise for DO that can help the users in this journey such as candles with peaceful scents, posters, and mugs.
Creative Director: Gizem Akdag
Art Director: Haktan Aksu, Merve Okcu